According to a 2023 survey by Statista, different age groups in the US have different preferences when it comes to online furniture shopping:
18-24 years old:
Wayfair: Offers a wide selection of furniture and home décor at affordable prices. https://www.wayfair.com/
IKEA: Known for its modern, minimalist furniture style and affordable prices. https://www.ikea.com/us/en/
Amazon: Offers a wide variety of furniture options, including both its own brands and third-party brands. https://www.amazon.com/
25-34 years old:
West Elm: Offers modern, stylish furniture at mid-range prices. https://www.westelm.com/
Pottery Barn: Offers high-end furniture and home décor with a classic style. https://www.potterybarn.com/
Article: Offers modern, minimalist furniture at affordable prices. https://dealspotr.com/promo-codes/article.com
35-44 years old:
Crate & Barrel: Offers modern, high-end furniture and home décor. https://www.crateandbarrel.com/
Restoration Hardware: Offers luxury furniture and home décor. https://rh.com/
Williams-Sonoma: Offers a variety of furniture options, including both its own brands and third-party brands. https://www.williams-sonoma.com/pages/williams-sonoma-home/
45-54 years old:
Ashley Furniture: Offers a wide selection of furniture at affordable prices.
La-Z-Boy: Known for its comfortable recliners and other casual furniture. https://www.la-z-boy.com/
Ethan Allen: Offers traditional and modern furniture at mid-range prices. https://www.ethanallen.com/
55+ years old:
Ashley Furniture: Offers a wide selection of furniture at affordable prices.
La-Z-Boy: Known for its comfortable recliners and other casual furniture. https://www.la-z-boy.com/
Ethan Allen: Offers traditional and modern furniture at mid-range prices. https://www.ethanallen.com/
Please note: These are just some of the most popular websites, and there are many other options available. Consumers should consider their budget, style preferences, and the specific products they need when choosing a website.
Sources:
Statista: https://www.statista.com/outlook/io/manufacturing/consumer-goods/furniture/north-america
Furniture Today: https://www.furnituretoday.com/
Home Furnishings News: https://www.hfndigital.com/
